I work for a specialist recruitment agency and I am responsible for the Sustainability and Environmental practice here. I have completed the impact assessment and on first review we have 80+ points and the business is keen to pursue certification, however I am pitching this to the board and want to ensure that I gain approval at the first time of asking.
I was hoping you could provide me with some insight into how best to demonstrate ROI from becoming B Corp Certified?
Any advice would be appreciated.
Hi @TimBarraclough Welcome to the community! Great to hear you’re on the journey to certification.
There was a recent discussion about B Consultants about data & evidence. Here are some of the links they shared. I’ve not had a chance to read them all yet but they come as recommended sources!
The reasons companies certify include:
- Protecting your mission and legacy
- Attracting and retaining employees
- Join a global movement
- Benchmark and improve performance
- Competitive advantage
- Attract capital
As a B Consultant (and owner of two B Corps) I personally think the values alignment really needs to be there. If you go into with a direct “whats in it for me” it may not deliver. It’s about what’s best for people, planet and prosperity and the shared wins that come from that. But I understand you may need some punchier stats for the Board, so I hope the links above help!